About Us

Hey there! I’m Lisa, owner of The Front Porch Label. I’m so glad you stopped by!

I’m married to my husband Andy, and I’m the Mama to 4 girls - Anslee, Leightin Lu, Sila, and Ivory! We live on our farm where we spend more time outdoors than in - raising cattle, riding horses, showing sheep & pigs, and collecting eggs from our chickens. We ️enjoy attending church, family time, playing sports, traveling, and country concerts!

The Front Porch Label started as syiconoutreach the year we had our oldest daughter! I’ve always loved all things fashion and graduated college with a degree in apparel marketing and merchandising, so a small dream was born - for a young Mom to have a boutique. 

I began with a little pink horse trailer as a mobile store, traveling to all-ladies events in my area! We were in parades and set up at fairs, rodeos, and anywhere else they would have us. Then within the first year, we opened a brick & mortar storefront! 

I owe all of our growth to our customers and hard work! We love dressing our customers head-to-toe for any special moment in their lives, from senior and family pictures, music festivals, graduations, and more. 

Although our offerings change with the trends (we love trends), our base always goes back to the Midwest. We’re inspired every day by Midwestern interests. We believe you can’t ever have enough denim, that dresses go better with boots, and that a unique belt or a little bit (or a lot) of fringe and turquoise can really complete a look!

syiconoutreach has been in retail for over nine years, so we’ve decided it’s time to add a new side to the business. The Front Porch Label is made up of collections sold online and in stores (in addition to ours). We’ve designed a line of accessories offered to large convenience chains, farm and home locations, and boutiques!

We hope you’ve enjoyed shopping our website, or better yet, experiencing our products! Thank you for supporting a small business powered by the American Dream!